Chilean fruit delegation visits port of Antwerp
On the eve of Fruit Logistica Berlin (6-8 February), the world’s largest business event for the international fresh produce sector, a delegation of Chilean fruit exporters visited the port of Antwerp on Tuesday 5 February 2013.
Europe is an extremely important market for the Chilean fruit producers. Last year more than 750,000 tonnes of fresh fruit was shipped from Chile to Europe, roughly 25% of the country's total export volume. Antwerp for its part is the leading fruit port in Europe. With its Fruit & Perishables campaign that started last year it seeks to attract additional reefer trade for the port. Antwerp is able to offer significant advantages, such as the storage and handling capacity within the port, as well as the possibilities of electronic communication to raise the efficiency of the overall supply chain. Moreover, Antwerp’s location in the heart of Europe makes it the best gateway to the European consumer market.
Representatives of ASOEX (the Chilean association of fruit exporters), Comité del Kiwi and Pro Chile were able to meet members of the Fruit & Perishables expertise group on Tuesday February 5th. This group was set up in 2012 to combine the expertise available within the port community and so to collaborate in attracting more reefer trade to Antwerp. During a networking lunch the participants were able to introduce themselves and to exchange thoughts about the challenges and opportunities in the reefer field. The discussions will continue during Fruit Logistica.
As part of its ongoing Fruit & Perishables campaign, the Antwerp port community took part in Fruittrade, the annual exhibition of Chilean fruit producers held in Santiago de Chile at the beginning of October 2012. At this event the eight-strong Antwerp delegation was able to meet various companies and trade organisations, and managed to make the agreements necessary to further promote Antwerp in Chile in the future. One of these agreements led to the visit to Antwerp by the Chilean delegation earlier this week.
Antwerp Port Authority